SANTA'S GOT STYLE (GUIDE)!
EVEN THE WHITE-BEARDED, RED-SUITED MAN ISN’T WITHOUT HIS BRAND STYLE GUIDE!
Saint Nicholas, Santa Claus, Father Christmas – however you refer to him, the big jolly man in red knows the way he wants to look, doesn’t get swayed by the latest trend and is seriously true to his brand. British agency Quietroom
compiled this clever and quirky brand style guide for the man in red to follow. You wouldn’t want to see Santa not adhere to the red suit, reindeer and catchcry, ‘ho, ho, ho’ policy would you?! This satirical take is an absolute cracker and while we pride ourselves on all year producing top level strategy and brand guidelines for clients right across Australia, it’s nice to sometimes see a light-hearted approach on what is a vital document for organisations. We’ve popped our favourite pages in the images below, thanks to creativemarket.com or check out Santa's entire brand book here.
While we’re in the festive zone, the entire team at dms CREATiVE would like to take this opportunity to wish you a very Merry Christmas, filled with happiness, love, good weather and fun!
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In a competitive marketplace, your brand is one of the most important assets for your business. It’s the first impression you make on customers, the public face of your products or services, and how other people talk about you when you’re not in the room. Your brand is much more than just your logo and tagline. It’s a valuable sales and marketing tool that works 24/7, to attract new customers, encourage word-of-mouth referrals, and solidify your market position. That's why it’s important to keep it up-to-date and ready to showcase your business’s best qualities Ask yourself: Is it sending the right messages? Does it create a positive first impression? Does it feel authentic to your business and accurately represent the quality of your products and services? If branding isn’t your bag, don’t worry - we’ve created this guide to help you figure out if it’s time for a brand refresh. Here are 5 sure signs it’s time to invest in refreshing your brand.
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