TOP TIPS FOR TENDERS!
Ever wondered how organisations whether it be infrastructure, resource, mining or a corporate business choose the suppliers who carry out work?
These decisions are not made by just going with who pops up in Google first. There is an in-depth system and process involved so that businesses can be in the running to be selected for big contracts. Companies often put out tenders and look to businesses within the region in which the project is taking place, to use their skills and local knowledge to complete the project to perfection. You need to show that you mean business and your tender application stands out from the rest.
Included in the information compiled and given in a tender, is one important document called a Capability Statement.
Capability Statements (typically using bullet points and your business’s branding) include elements such as core competencies, past performances, differentiators, corporate data (size, revenue, available resource) and contact info.
Keep in mind three specific areas when working to refine your capability statement and tender documents:
DESIGN: your document may be one in hundreds of applications, so you need to stand out with visual, eye-catching and on-brand design.
CONTENT: the words you write in your documentation needs to perfectly reflect your service offerings, while speaking the language of the industry in which you’re applying.
WEBSITE: if your documentation has managed to grab the attention of the organisation, then chances are the next place they’ll visit is your website, and it’s imperative that it’s up to date, on brand and on message.
In addition to your Capability Statement there are normally lengthy and sometimes complex questions that need your answers, so the response you make needs to be given careful consideration. Absorb all of the information and then compile your answers, making sure you:
- Answer all questions clearly.
- Differentiate yourselves from your competitors.
- Demonstrate that you are a reliable, experienced and confident business that has the ability to deliver what is required.
With attention to detail in both design and content, as well as impeccable supporting marketing elements such as a strong website, you and your business may be a contender for the next big project to hit your region.
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With dms CREATiVE’s branding expertise, Zing Property has a bold, vibrant presence in the competitive real estate market. See what we do to help brands thrive.
This brand new brand was the result of a focused collaboration with dms CREATiVE, aimed at reshaping the existing brand identity to better align with Verax's ambitious goals.
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