GUEST BLOGGER: LOCAL CONTENT SPECIALIST, BEN HUGHES
GUEST BLOGGER: LOCAL CONTENT SPECIALIST, BEN HUGHES
It seems at the moment not a day goes by where there isn’t a workshop on tendering or an information session about being involved in one of the numerous major projects occurring in our region. We have certainly been busy attending these workshops and learning more about what major companies are looking for when choosing a supplier. Local Content specialist, Ben Hughes, takes the reins of our blog to explain what he thinks should be one of the main focus areas for small business to get the attention of large organisations.
Putting your best foot forward and representing your business in the best possible light is critically important. Your tender submission needs to be professionally written and well-presented. The right content needs to be included and this should contain information about your capabilities, accreditations, previous experience etc.
Buyers will also want you to demonstrate how you embrace technology. Expect your website to be assessed. It will be practically the first thing a buyer will do when they hear about you. If your website is terrible then what does that say about the rest of your business?
Any small business that is looking to get the confidence of the market place must really commit to using technology to optimise their operations. Everyone needs to look at their business and think positively about the role of technology.
Think of how technology can make you more attractive (and less risky) to a new client.
Estimation – accurate estimates based on accurate data means less chance of variations later down the track.
Contract Administration – if your claims are accurate and your timesheets are completed correctly then you’ll make your buyer happy.
Business Operations – give buyers confidence you can manage crucial systems such as inventory, HSE or scheduling e.g www.simpro.co
Technology doesn’t need to be expensive or scary but it does need to be accepted and embraced. It can help you substantiate prices and enable reliability which is what buyers look for. The reality is large buyers like to know you have good technology.
SEE SOMETHING YOU LOVE? SHARE IT!
>> VIEW OTHER POSTS
You’ve built a successful business. But is your brand doing the same heavy lifting?
This piece explores how to spot untapped potential—and why now’s the time to take it further.
In a competitive marketplace, your brand is one of the most important assets for your business. It’s the first impression you make on customers, the public face of your products or services, and how other people talk about you when you’re not in the room. Your brand is much more than just your logo and tagline. It’s a valuable sales and marketing tool that works 24/7, to attract new customers, encourage word-of-mouth referrals, and solidify your market position. That's why it’s important to keep it up-to-date and ready to showcase your business’s best qualities Ask yourself: Is it sending the right messages? Does it create a positive first impression? Does it feel authentic to your business and accurately represent the quality of your products and services? If branding isn’t your bag, don’t worry - we’ve created this guide to help you figure out if it’s time for a brand refresh. Here are 5 sure signs it’s time to invest in refreshing your brand.
With dms CREATiVE’s branding expertise, Zing Property has a bold, vibrant presence in the competitive real estate market. See what we do to help brands thrive.
This brand new brand was the result of a focused collaboration with dms CREATiVE, aimed at reshaping the existing brand identity to better align with Verax's ambitious goals.
START A CONVERSATION WITH dms CREATiVE!
If you would like to talk further about engaging our services, please give us a call or fill out the form below to arrange an obligation-free meeting.