BUSINESS CARDS ARE JUST BUSINESS CARDS, RIGHT?
Well they don’t have to be!
Just like your logo and choice of corporate font, the stock you choose to print your card on tells a story about how you position your business. Dianne wanted to position her cake designing and decorating business as highly creative, affordable and fun with incredible attention to detail. After perfecting the logo, our team recommended her business cards be printed on 350gsm Rives Natural White. The moment you hold this card, you know that you are dealing with a true and talented professional cake designer. Make sure you look her up next time you have a special occasion. Her cakes really are 2di4!
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You’ve built a successful business. But is your brand doing the same heavy lifting?
This piece explores how to spot untapped potential—and why now’s the time to take it further.
In a competitive marketplace, your brand is one of the most important assets for your business. It’s the first impression you make on customers, the public face of your products or services, and how other people talk about you when you’re not in the room. Your brand is much more than just your logo and tagline. It’s a valuable sales and marketing tool that works 24/7, to attract new customers, encourage word-of-mouth referrals, and solidify your market position. That's why it’s important to keep it up-to-date and ready to showcase your business’s best qualities Ask yourself: Is it sending the right messages? Does it create a positive first impression? Does it feel authentic to your business and accurately represent the quality of your products and services? If branding isn’t your bag, don’t worry - we’ve created this guide to help you figure out if it’s time for a brand refresh. Here are 5 sure signs it’s time to invest in refreshing your brand.
With dms CREATiVE’s branding expertise, Zing Property has a bold, vibrant presence in the competitive real estate market. See what we do to help brands thrive.
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