Which brands are the most valuable?


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Which brands are the most valuable?

Based on three key components: 

1. The financial performance of branded products and services.

2. The role the brand plays in influencing customer choice

3. The strength the brand has to command a premium price or secure earnings for the company.

Researchers have determined the top 10 most valuable global brands in 2017 - click here to find out which brands made the cut. 

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