SPREAD THE NEWS WITH A MEDIA RELEASE.
So, you’ve written a media release for your exciting new product launch, sent it out to media and then…. nothing. Competition for news coverage is fierce. While media releases can be a great way to get free exposure for your company, there’s never any guarantee the media will cover your story.
To have the best chance of securing media coverage, your media release needs to be written from a strong, newsworthy angle without sounding like a paid advertisement. It needs to be attention-grabbing, simple to read, and easy for the journalist to pick up and run with.
HOW DMS CREATIVE CAN HELP?
Our team of marketing and communications specialists have extensive experience in compiling successful media releases for a wide range of industries.
1. MEDIA STRATEGY
What is it you want to say? What is your main communication goal? Who are you trying to talk to? Our marketing and communications specialists can help you decide if a media release the right method of communication for your business.
2. MEDIA RELEASE
Our experienced team will take care of the research, undertake interviews, and carefully craft the media release to help you get the exposure you need.
3. DISTRIBUTION
We can distribute the release to journalists on your behalf, ensuring your story gets to the right publications and regions.
4. MEDIA CALLS & INTERVIEWS
The marketing team at dms CREATiVE can assist with the coordination of interviews, photos, and guiding you on media comments.
5. MONITOR
We can monitor print, radio, television and online platforms to compile a comprehensive list of the media coverage achieved.
If you think a media release could assist in getting your message out, contact us today for an obligation-free meeting.
